Longhorn Startup fosters interdisciplinary startup innovation at the University of Texas at Austin.


In our premier undergraduate class, the Longhorn Startup Lab, students form interdisciplinary teams to start real companies. They enjoy the resources of a semester-long program of startup acceleration led by well-known faculty who are practitioners of the art and who are augmented by successful guest speakers and team-specific mentors.

The Longhorn Startup Seminar is a course for individual students wishing to benefit from the classroom sessions and who may have entrepreneurship opportunities in future semesters. Peruse this site for the details and requirements.

KXAN: Wearable technology showcased at UT Demo Day


By Kate Weidaw
AUSTIN (KXAN) — Thursday night the founder and chairman of the Circuit of the Americas Bobby Epstein will be at the University of Texas campus helping a group of students start their own business.

It’s all part of the Longhorn Startup Demo Day.

For the last three years the Longhorn Startup Program has taught students how to create their own business with the help of a group of entrepreneurial professors like Bob Metcalfe who invented the Ethernet. Along the way local mentors help the students through the process. READ FULL STORY

Cockrell School Student Entrepreneurs Pitch New Startups at Longhorn Demo Day

On Thursday, April 24, 11 student startups — including four startups founded by current Cockrell School students — will publicly pitch their ideas at the biannual Longhorn Startup Demo Day, a popular UT Austin event put on by the Longhorn Startup Lab, a semester-long course in the Longhorn Startup Program that helps train student entrepreneurs and launch them to future success. READ FULL STORY

Sillicon Hills: Eleven Startups Launch Out of UT’s Longhorn Startup Lab

By Laura Lorek
For six semesters, Longhorn Startup Lab has focused on turning undergraduates at the University of Texas at Austin into entrepreneurs.

Some of the students, with companies like Burpy, a grocery delivery service, Lynx Labs, a 3D modeling camera, MSpaces, Airbnb apartment rentals, and Clay.io, HTML 5 game developers platform, have gone on to raise money and develop their ideas into thriving startups. READ FULL STORY

Longhorn Startup Demo Day for 2015 Spring Semester: Featured Guest Michael Dell

Demo Day for the Spring semester will be held at the Lady Bird Auditorium in the LBJ Library on April 30, 2015.  There is some surface parking at the Library for those who arrive early, and the nearest UT garage is the San Jacinto Garage (SJG).  We always serve heavy hors d’oeuvres for your enjoyment. Each of our student teams will make 6 minute presentations to the audience, following which Bob Metcalfe will interview our Featured Guest.

Learn More

For Demo Day sponsorship information, contact Louise Epstein: louise.epstein@utexas.edu
RSVP here.


Students in the Longhorn Startup Lab for the 2014-15 academic year will have access to our co-working and study space located in WEL 2.110. This is across the street from our Thursday class location and is in the heart of campus.

The FLASK is so named because it is a vacated chemistry lab, but it provides high worktables and seating suitable for student team and mentor gatherings. You have lockable drawers if you want to leave your work in progress there or just use this as your private club setting during your normal day on campus. And, we have a conference table with AV for presentations as needed.


The space is open this summer for former students and for those who are applying to the Longhorn Startup Lab for fall semester. It will also house the ATI’s SEAL program, a summer accelerator for entrepreneurial teams engaged in customer discovery and assumption testing with the goal of reaching a go or no-go decision at the end of the program. We’ll be hosting Freshman Founders sessions sponsored by UTLEA and a number of other activities to promote student entrepreneurship.

For permission to use the space, please contact ben.dyer@utexas.edu. He will be holding periodic summer office hours there as well. We will be adding amenities over the summer and look forward to this being the primary gathering spot for students participating in our programs. Invitees are asked to join the FLASK Facebook group so we can keep each other posted on schedules and events.


Accompanying this is a picture of our well-attended “FLASK warming party” in May and a view of the space. We hope to see you there.

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